Why We Created Monch Monch
Everyone deserves to lead a healthy, nutrition-rich life while still being able to enjoy some of their favorite foods. With today’s society of jam-packed and busy schedules, however, it is difficult for some to avoid the convenience of ultra-processed foods. These foods, as we now know, are one of the drivers of chronic metabolic diseases prevalent in society, and they aren’t going away anytime soon. This dilemma is why we created Monch Monch, which allows you to enjoy your favorite foods guilt-free without sacrificing taste or increasing costs. Our nanosponges soak up excess sugars and feed your gut microbiome with the fiber it needs, providing a myriad of benefits to your body.
Monch Monch is unlike any other product commercially available, and our loyal users have expressed the immediate impact it has had on their energy levels and overall health. We hope that you will join us in our journey to transform the modern-diet and help people achieve the healthy lifestyle that they strive for.
Meet Our Team
Paolo Costa
Co-founder & CEO
With a distinguished career spanning the realms of engineering, startups, and entrepreneurship, Paolo Costa brings a wealth of expertise to the helm of our organization. His journey has also included acquiring marketing skills from UC Berkeley Extension, equipping him with a well-rounded perspective on the dynamic intersection of science and consumer wellness.
Paolo's decades-long commitment to both management and engineering has converged into the innovation of natural dietary fibers and the creation of Monch Monch. Paolo has always had a passion for transcending the conventional boundaries of dietary solutions. His vision and dedication are driving forces behind our mission to revolutionize the way in which we approach well-being through innovative health science.
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Robert Lustig
Chief Medical Officer & Co-founder
Dr. Robert H. Lustig, a luminary in the field of medicine, holds an esteemed educational background with a B.S. from MIT and an M.D. from Cornell University Medical College. As an Emeritus Professor of Pediatrics in the Division of Endocrinology and a prominent Member of the Institute for Health Policy Studies at UCSF, his career has been nothing short of extraordinary.
Dr. Lustig's extensive knowledge and profound expertise lie at the intersection of neuroendocrinology, metabolism, obesity, and nutrition. He stands as a pioneering figure at the forefront of the contemporary "anti-sugar" movement, catalyzing transformative changes within the food industry. With his clinical days behind him, Dr. Lustig has passionately committed his retirement to reshaping the food landscape, aiming to alleviate human suffering and champion environmental conservation.
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Atoosa Maleki
Chief Science Officer
Dr. Atoosa Maleki, our esteemed Chief Science Officer, brings an impressive academic background to our team, holding a BSc in Polymer Engineering and a PhD in Polymer Chemistry. With over 15 years of specialized experience, she is a recognized expert in the formulation and characterization of hydrocolloid systems.
Dr. Maleki's expertise extends from pioneering the development of nanoparticles for advanced drug delivery to crafting micro-structured hydrogels for diverse applications. Her dedication to healthy living is not just a profession; it's a deeply ingrained value system that aligns seamlessly with Monch Monch's commitment to advance human health with scientifically supported solutions.
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Donna Aston
Clinical Partner
Donna Aston, our Clinical Partner for the In Vivo Trials, is an acclaimed figure in the fields of nutrition and performance coaching. She's not just an expert; she's the creator of AstonRX, a pioneering digital health education platform.
With a prolific career spanning over 30 years, Donna is also the author of six influential books. Her dedication to empowering individuals to take control of their health through education, support, and guidance from qualified professionals is evident in her work. As a clinical nutritionist, Donna plays a pivotal role in managing the clinical trials at RMIT for Biolumen and Monch Monch.
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Jiaxin Huai
Chief Manufacturing Officer
Jiaxin Huai, our powerhouse Chief Manufacturing Officer (CMO), possesses a wealth of experience in international economics and trade. With a steadfast commitment to the Monch Monch mission, she has been an integral part of our team for years.
During her tenure, Jiaxin has played a pivotal role in the evolution of Biolumen (our parent company) and has overseen its transformation from first generation to third-generation offerings. She places paramount importance on maintaining rigorous quality control in manufacturing and ensuring the safe and precise realization of our cutting-edge technology.
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Pablo Zamora
Strategic & IP Advisor
Meet Pablo Zamora, our Strategic and IP Advisor, whose impressive journey is marked by a Doctorate in Biotechnology along with years of experience spent teaching and researching in the Biotech arena. He's also a co-founder of the company, NotCo, boasting over 80,000 sale points and a staggering valuation of 1.5 billion USD.
Pablo specializes in Science-based Startups, FoodTech, AgTech, Biotechnology, Artificial Intelligence, Genomics, and Intellectual Property. His extensive expertise is an invaluable asset to Biolumen, where he has been a trusted advisor for many years, providing insightful guidance that seamlessly bridges technology and business.
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Po Bronson
Business Advisor & Investor
Po Bronson, our astute Business Advisor and Investor, is the Managing Director of IndieBio; a renowned startup development program under the SOSV umbrella. This program plays a crucial role in empowering top-tier scientists to evolve into visionary entrepreneurs, like Paolo, who pioneer groundbreaking companies.
With a background in Economics from Stanford University, Po brings a wealth of experience to the table. He's adept at leading complex customer service organizations, fostering communities and nurturing networks of like-minded companies. Po serves as the guiding force behind Biolumen's growth, defining our mission as one, "Where people regain control over their lives."
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Virginie Roge
European Market Business Partner
Virginie Roge, our Business Partner for the European Market, holds an MBA from NYU’s prestigious Stern Business School. A trailblazer in the health and wellness industry, Virgine successfully founded and led Dietox; a dynamic startup based in Barcelona, dedicated to enhancing human well-being through innovative products.
With a robust background in business development, Virginie has a proven track record in health, wellness and fitness. Her expertise spans Business Development, Entrepreneurship, Market Analysis, and Strategy. In her role at Biolumen, she oversees our direct-to-consumer market operations in Spain and France, progressing our mission to bring advanced dietary solutions to European shores.
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